Educational Seminar - Blogging
Name:
Educational Seminar - Blogging
Date:
September 8, 2011
Time:
7:30 AM - 9:30 AM EDT
Registration:
Register Now
Event Description:
To blog or not to blog? That IS the question.
Is blogging passe in this age of Facebook and Twitter? Should you start a blog for your small business? How do you do it? Where do you host it?
Is blogging passe in this age of Facebook and Twitter? Should you start a blog for your small business? How do you do it? Where do you host it?
We'll break this topic down to three segments:
* The business case for blogging, and its relationship to other social media;
* Identification of relevant topics for your target audience and content development strategies;
* The 'how' and 'where' of the technical aspects of it.
You'll leave with a clear sense of the potential value of a blog, what kind of commitment it will take to be successful with it, strategies for developing relevant content and an 'editorial calendar', plus links for further study and exploration, examples, and a primer on the mechanics of blog hosting and maintenance. handouts will be provided.
Presenters: Nils Menten, President, iMarc L.L.C and Katie Desmond
Sponsored by Insitution for Savings
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